Megatrends are thematic areas that present changes and currents within the industry and guide strong tendencies in different directions.
Sarah Mooslechner is responsible for the Strategy and Social Media departments for Germany at the internationally renowned agency group The&Partnership. Three things have been running through the life of the native Viennese from the very beginning: a passion for communication, the constant questioning of social structures and individual needs, and a fire for sports. As a member of the management team, Mooslechner is committed to promoting diversity & inclusion in the industry with the agency's internal taskforce "The Collective Germany". She is also currently arguing feminist foreign policy part-time in her second master's thesis.