
Matthias Horx
Matthias Horx is one of the most renowned trend and future researchers in the German-speaking world. For over 30 years, he has been analyzing transformation processes in business and society—from changing values to megatrends such as globalization and individualization. As co-founder of Trendbüro Hamburg (1993) and the think tank for holistic forecasting “The Future:Project” (2023), he advises numerous international companies. He regularly publishes the “Future Column” and, together with his son Tristan, the podcast “Horx & Horx.”
Focus Topics
The Focus Topics form the thematic core of the DIGITAL X Focus Edition AI – with a clear view of the opportunities and relevant challenges for companies: digital business and artificial intelligence. The speaker's focus is: